Hemp gets shelf worthy at Little

At Little, we love good ideas and a blank slate, so when we were approached to help brand a new, yet-to-be-named line of broad-spectrum CBD products, we were in. CBD and hemp products are everywhere, but there’s not a lot of clarity or oversight about how they’re...

Little is Here to Party

Lagunitas, the West Coast IPA brand, brewed up a new hard tea and tapped no-coast Minneapolis branding agency Little to help them introduce it to the world. Little is always game for a brand that’s bubbling with a good backstory and lots of personality. Disorderly...

Integrity is not a company value

By Mike Schacherer, VP Creative Director I was recently asked to give a Zoom presentation to senior-year design students on the attributes I’m looking for in a new hire. For the next week, I jotted down list after list of things I like seeing in a portfolio,...

A Spirited Blend of Flavor and Design

By Anna Little, Account Supervisor It goes without saying that branding and design projects within the adult beverage category are incredibly fun to work on. It is especially fun when the brand you’re creating pushes limits and merges categories. Somewhere between...

Work, meet school.

By Kate Shaffer, Copy Director  Well, first things first. NOBODY was prepared for a pandemic. At least not the average citizen (and definitely not yours truly). And speaking specifically to you, parents: nobody has all the answers for the insanity of distance...