Hello Pizza is a corner pizza shop that doesn’t cut corners. While the restaurant is nestled in a quiet neighborhood, their attitude is anything but suburban. We helped them evolve and extend their identity system to better reflect their no-apologies love for pizza, while appealing to the families that regularly flock to their counter.
We used a bold color palette and a collection of quirky illustrations to highlight the brand’s creativity and commitment to the craft of pizza, then extended it onto every touchpoint, including to-go boxes, merchandise, gift cards and more.
what we did